CNBC: Jenette on her strange success

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CNBC Interviews Jenette in the wake of her 7th year anniversary as an entrepreneur. Read the full interview here.

“The ‘bra lady’ concept faded with the rise of department stores.”

“She turned to her husband, artist Aaron Noble, to complain: ‘Why doesn’t someone open a store like this?’ He replied, ‘Why don’t WE do it?'”

“Seven years later, Jenette Bras has three locations, and the company is on track to do $1.7 million in sales this year.”