Voyage LA meets Jenette!


In this interview with VoyageLA Jenette talks about the good…and the not so good parts of being a small business owner.

“Our fitters are a pure delight to work with. Our clients include absolutely extraordinary women from all walks of life. Their loyalty is the highest compliment we could receive.”

“We realized that our informality made the company vulnerable to malicious legal actions, and we came to understand that protecting the company really means protecting the ...continued

CNBC: Jenette on her strange success

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CNBC Interviews Jenette in the wake of her 7th year anniversary as an entrepreneur. Read the full interview here.

“The ‘bra lady’ concept faded with the rise of department stores.”

“She turned to her husband, artist Aaron Noble, to complain: ‘Why doesn’t someone open a store like this?’ He replied, ‘Why don’t WE do it?'”

“Seven years later, Jenette Bras has three locations, and the company is on track to do $1.7 million ...continued

We made Women’s Wear Daily! Woo Hoo!


“Goldstein has clients from Brentwood, Santa Monica and Marina del Rey and said it was time to open a store that would service them closer to their homes.”

See what else Jenette had to say about opening the new store to Women’s Wear Daily here. 

Pure Wow: Chest Friends


“This is the second Jenette Bras location (the first is in East Hollywood)–proof that in every economy (and blouse), there’s room for a little expansion.”

Pure Wow had some nice things to say about our Pasadena store in this article.