In each Jenette Bras store, one wall in the front room is painted with a simple grid. The direct inspiration for that was the gridded notebook paper I used for my earliest inventory system, but the real message of it is order, logic, engineering, planning. It’s a subtle counterbalance to the riot of emotions and sensuality that I intend should hold sway in the fitting room.
It’s a reminder of the other side of the culture I’m working to build here: we talk straight. Jokes,